Ever wonder what a potential customer would think if you showed them a RoofScope report while trying to get their business? We know the value of a RoofScope report for you as the roofer, but what value does an aerial imagery and measurement report have for the homeowner? Let’s put you in the customers’ shoes for a minute. Here are 5 things a customer can be grateful for when receiving a RoofScope report:

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5. I can still get measurements and data without giving roofers or insurance inspectors access to my roof. It’s never completely easy for a property owner or homeowner to allow a stranger on their roof. With all the stories on the news about roofing companies creating roof damage while measuring so that they have more reason to replace the roof, property owners are a bit uneasy to have their roofs inspected. However, with RoofScope reports, they can see aerial images of the damage and get measurements without having to worry about people climbing their roof.

4. My roof measurements are backed by a third-party. It can understandably be hard for a customer to trust hand-measured roofing estimates. However, when they’re presented with a report from a third party, especially an industry-leading, technologically-advanced company like RoofScope, they’ll know their measurements and estimates are as accurate as they can get and backed by a reliable source. No more worrying about roofers lying about measurements, too.

3. I can see the damage myself so roofers can’t falsify damage. As a homeowner or a property owner, it can be hard to trust a roofer, especially with all the “storm chasers” or roofing crooks they hear about on the news. When a property owner hears about roofers in their area who damage the roof themselves so the property owner has to get a new roof, of course they’re going to be suspicious of all roofers. With RoofScope reports, you can hand then images of their roof so they can see the damage themselves. This builds a trusting relationship with the property owner and puts them at ease.

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2. I can avoid discrepancies now that I have proof of damage and accurate measurements. Arguing over coverage or the extent of damage with insurance companies or arguing over estimates and quotes with roofing companies can be a nightmare for property owners. All they want is to work with a no-hassle insurance company and an honest roofer who’s not trying to scam them for extra money. Show or give the property owner a RoofScope report, and it’ll put their worries at rest knowing the assessment is fully documented and that they have evidence of the damage and scope of the project should any discrepancies arise.

1. If they’ve already invested in me before I’ve even agreed to hire them, I’ve finally found a proactive roofing company. When a property owner receives valuable information for free before they’ve committed to hiring you, they know you’re interested in providing top-quality services and doing what’s best for them. It’s almost like offering a free consultation for a weight loss program–it gets your foot in the door at no cost to the customer, proves you’re in it to help the customer and gives you a chance to prove your expertise.

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As a roofer, it shouldn’t be your job to prove to property owners that not all roofers are untrustworthy. However, with the media attention on scamming roofing companies, it wouldn’t hurt to build a little trust by proving your credibility and offering your some extra value.

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For more ideas on how to use RoofScope reports to increase sales, learn How to Use RoofScope as a Marketing Tool to Gain New Business.